When I looked at 3 existing magazines, they all came out between every fortnight and every month and were all priced between £2.50 and £3.50, so I will publish my magazine every fortnight because after doing audience research I found that this is how often people would like to see a music magazine this is what the majority of people said.
My price for my magazine will be around £2.50. When we did our focus group (posted on the 22nd November 2012) we found this is the price that most people would be willing to pay for a magazine that comes out every 2 weeks and this is a reasonable price that my target audience can afford.
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